Emirates Premium Economy and Economy Class customers on long-haul flights globally will be treated to a new range of complimentary amenity kits, onboard in December.
The buttery-soft new pouches incorporate bio-based materials, including cactus and form a collectable range designed in partnership with United for Wildlife, to highlight the most endangered species on the planet. For the first time, Premium Economy kits will contain skincare wellness products for customers from plant-powered brand, Aveda.
The new Emirates amenity kit celebrates the diverse wildlife of the world, in four natural environments: the sea, sky, forest and desert. Hand-drawn designs adorn each bag, and each pouch contains a story card that gives some insight into the wildlife featured.
The endangered species that Emirates and United for Wildlife are highlighting include African grey parrots, Arabian gazelles, Arabian oryx, Asian black bears, Bengal tigers, Blue sharks, Bornean orangutans, Cape vultures, Chimpanzees, Fennec foxes, Geckos, Gibbons, Glass frogs, Green sea turtles, Manta rays, Painted bats, Pangolins, Peregrine falcons, Red sand boas, Small-clawed otters, Straw-headed bulbuls, Totoaba and Western gorillas.
Generous in size, the travel and wellness essentials inside include soft socks, eyeshades, earplugs, a Colgate dental kit, and Aveda lip balm, hand relief moisturising cream, and hydrating face lotion.
The socks and eyeshades are made from 100% recycled post- consumer polyester, while the story card and ear plugs packaging are made from paper sourced from responsibly managed forests.
Available on overnight flights of longer duration, each collectible Emirates amenity kit bag highlights endangered species through hand drawn artwork, as well as on a card inside which tells the story of the creature highlighted.
Emirates’ ongoing partnership with United for Wildlife reflects a deep commitment to the prevention of illegal trade of wildlife and wildlife products, a core pillar of the Emirates Environmental Sustainability Framework.
Emirates is actively involved in the fight against illegal wildlife trafficking and exploitation and is a member of the United for Wildlife Transport Taskforce. Emirates has zero tolerance towards the illegal trade of wildlife and wildlife products and its freight arm, Emirates SkyCargo, has implemented a complete ban on hunting trophies of elephants, rhinoceros, lions and tigers.
In June 2023, Emirates reinforced its commitment to environmentally responsible practices by achieving IATA Environmental Assessment (IEnvA) Stage One and the IEnvA Illegal Wildlife Trade module certifications.
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