Sony is bringing back Alpha Fest for 2024, and it’s set to be bigger, bolder, and more immersive than ever. Taking place from 18th to 20th October at Cloud9 Piazza @ Jewel Changi Airport, Alpha Fest ‘24 is the go-to event for anyone with a love for photography, content creation, or simply capturing life’s best moments. Alpha Fest ‘24 allows you to get hands-on with some seriously cool setups. One of the ...
Read More
Sony has just taken the wraps off the FE 85mm F1.4 GM II. This second-generation model blends high resolution with stunning bokeh, all while delivering fast, precise autofocus in a remarkably compact body. Whether you're capturing portraits, weddings, travel scenes, or cinematic video, this lens is set to become your new go-to. Sony has packed this lens with two XA (extreme aspherical) and two ED (extra-low dispersion) elements, ensuring that chromatic aberrations ...
Read More
Sony users can now enjoy an extended warranty for headphones, cameras, and lenses starting from just SGD$49 with the new Premium Care Program. Have you ever wished for a little extra peace of mind with your Sony gadgets? Well, Sony Singapore has just rolled out the Premium Care program. Designed to enrich your Sony experience, this program is like a safety net for your cherished devices, ensuring they stay in tip-top shape ...
Read More
You thought cameras couldn’t get any better? Think again - the Sony A9 III proves that. Sony has just dropped a bombshell that's about to redefine the game - the A9 III. This isn't your run-of-the-mill camera; it's the world's first full-frame camera with a global shutter. Now, let's get into the nitty-gritty. This 24.6MP beast boasts a base ISO of 250, promising stellar ISO performance and dynamic range. Sony's not playing ...
Read More