Bayard Presse is set to bring children’s stories to life with a treasure trove of engaging, educational, and beautifully crafted magazines.
A recent 2023 study by CNA found that while Singaporeans remain among the world’s top readers, the joy of reading is on the decline. Only 51% of people said they enjoyed reading, a drop from 55% in 2016.
Digital books are gaining traction among children, but educators still argue that nothing beats the tactile experience of flipping through a physical book. Research has shown that early reading habits not only sharpen language and cognitive skills but also nurture social-emotional development and empathy, something no tablet or e-book can truly replicate.
This is where Bayard Presse, a company dedicated to making books and magazines irresistible for children, comes in, turning learning into an adventure rather than a chore.
Bayard Presse is no stranger to young readers. Designed for children aged 3 to 14, their award-winning magazines have been a mainstay in homes and classrooms, offering stories that ignite imagination and creativity.
- StoryBox (Ages 3-8): Where illustrations take centre stage, and words play a supporting role. With short, engaging sentences, this collection is perfect for parent-child reading time, planting the seeds of a lifelong love for books
- AdventureBox (Ages 6-10) & AdventureBox Max! (Ages 9-14): These magazines introduce thrilling tales, humour, and adventure, making independent reading an exciting experience
- DiscoveryBox (Ages 7-14): For the budding scientist, historian, or explorer—this series brings knowledge to life with engaging visuals, fun puzzles, and interactive content
Each issue is a blend of engaging stories, vibrant illustrations, and thought-provoking themes.
The recurring characters and relatable storylines foster familiarity and connection, making children feel like they’re catching up with an old friend every time they turn the page.
Additionally, Bayard Presse’s AdventureBox and DiscoveryBox collections redefine education, seamlessly blending entertainment with knowledge.
- AdventureBox Max! is designed for children transitioning from picture books to full-fledged novels, providing a balance of text and imagery to build reading confidence
- DiscoveryBox explores history, science, and the humanities through puzzles, comics, and interactive activities, making learning feel like an exciting treasure hunt rather than a school assignment.
“Our mission is to ignite children’s imagination and creativity through engaging and educational stories,” says Thuy Ngan Pham, General Manager of Bayard Presse Asia. “By nurturing a love for reading, we aim to empower young minds to dream, explore, and reach their full potential.”
Parents and educators alike have praised Bayard Presse’s magazines as a refreshing alternative to traditional school materials. They serve as excellent resources to spark meaningful conversations, encourage critical thinking, and teach valuable life lessons that extend beyond the classroom.
For those ready to reignite the spark of reading in their children, Bayard Presse is offering subscriptions that open the doors to a world of adventure, learning, and imagination.
For more information or to subscribe, visit this link here.
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