In just 17 months, Omoda & Jaecoo have sold 320,000 units worldwide.
Not bad for two fresh faces in the automotive world, both of which are backed by Chery. From Europe to Southeast Asia, Omoda & Jaecoo have been busy proving that they’re here to stay.
Omoda & Jaecoo’s expansion strategy has its share of calculated risk and bold moves. Starting in Spain, the brands have launched in Italy, Poland, and most recently, Hungary.
Each entry into a new market has been accompanied by an enthusiastic reception, with events like the recent launch of Omoda 5 in Hungary drawing in political figures, celebrities, and industry insiders.
The Jaecoo 7, introduced in Spain as a plug-in hybrid, showcased its advanced tech and eco-friendly capabilities, earning high praise. Meanwhile, test drives in Italy and Poland have given prospective buyers a taste of what’s to come.
Omoda & Jaecoo are also starting to find a devoted following in Southeast Asia. The recent arrival of the Omoda E5 and Jaecoo 6 in Thailand has sparked interest, and in the Philippines, the first units of Omoda 5 have rolled into port.
Certain individuals have also started building communities, like the J-Club in Malaysia, where like-minded car enthusiasts gather together to share their passion. And with the milestone of Omoda & Jaecoo’s 15,000,000th vehicle rolling off the production line in Malaysia soon, they’re showing the world that they’re not slowing down anytime soon.
Omoda has already made its way into Singapore, and it will be soon joined by its sister company Jaecoo.
Official sources have mentioned that the Jaecoo 6 and 7 will be arriving first, followed by the Jaecoo 8 and then Jaecoo 5. These vehicles will join the existing lineup of cars, which for now only includes the Omoda E5.
With an eye on the future, the Omoda 5 and Jaecoo 7 are now contenders for the 2025 World Car of the Year. The Omoda 5 already boasts five-star safety ratings from both European and Australian NCAP standards.
Similarly, the Jaecoo 7 is garnering praise for its versatility, strength, and visual appeal, earning nominations as a top family car in countries like Mexico and Belgium.
At the recent Omoda & Jaecoo International User Summit, we also saw the Jaecoo J7 put through an endurance test, with a 1,300 km international marathon challenge to test its ultra-long range. Safe to say, all of them completed the journey with ease.
As they continue their rapid global expansion, Omoda & Jaecoo’s open and innovative spirit is opening new doors. With each new market they enter, they’re taking their mission of “more than cars” to heart, creating vehicles that resonate with today’s drivers in ways that go beyond the ordinary.
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